How YouTube Could Still Win Big
by Joaquin Lippincott, President & Founder
YouTube is a cable network with nothing but public access on. There are literally billions of videos and with over two billion video views per day, there are a lot of people tuned in. Most recently YouTube has become a place for companies to post interesting content for consumption by general users. We just launched one of these channels for Cisco The reason they are posting it on YouTube rather than on their own websites is obviously the audience, but it also indicates on a broader sense the acceptance by corporations as a place to invest. What this means to YouTube (and Google) is a change in the opportunity to convert YouTube as a place for premium paid content. Read More…